Business Administration: Entrepreneurship & Innovation

The Entrepreneurship & Innovation concentration equips students with the mentality, skills, and know-how needed to become successful entrepreneurs and innovators. Graduates receive a dually-accredited degree, recognized in both the US and the EU, and earn it in three years instead of four.

Discover Business Studies at AAU!

Accreditation	WASC + NABHE
Degree	Bachelor of Arts
Duration	3 years
Location	Prague, CZ
Tuition EU	31 781 USD
Tuition NON-EU	36 679 USD
Intake	Fall / Spring
Deadline	Rolling Admission

Apply Now Note: This amount represents the total cost for the full degree.

About the program

The Bachelor of Arts (BA) in Business Administration with a concentration in Entrepreneurship & Innovation is designed to cultivate the entrepreneurial mindset and provide students with the knowledge and skills necessary to start, manage, and grow successful ventures in today’s dynamic business landscape. This program combines foundational business principles with specialized coursework in entrepreneurial strategies, innovation management, creativity, and venture creation.

Students learn to identify market opportunities, develop innovative business models, and navigate the challenges of launching and scaling new ventures. This concentration is closely linked with the Top Junior Achievement Start-up competition and provides students with the hands-on, practical experience of running a company, while developing their operational, managerial, marketing and interpersonal skills.

What I enjoy most about AAU is its diverse and engaging environment. The smaller class sizes allowed me to make meaningful connections with faculty members and students, and facilitated networking, which is extremely important in the business world, and has enabled me to seek out the right opportunities.

Kristian Pankulych, BA in Business Administration, 2017

Program Structure

Business Administration: Entrepreneurship & Innovation is a 3-year study program. To graduate, students must accumulate 90 US credits (180 ECTS credits) by completing 30 courses.

Having passed all the required and elective courses, students complete their studies by taking the graduation examination, which includes a state exam covering the major module, a state exam covering the concentration module, and a thesis defense.

For more information on the modular structure and the program, please contact our admissions team at admissions@aauni.edu.

Note: Approx. 12–15 students need to be enrolled in order to run a concentration module.

Learning Outcomes

Graduates of the Entrepreneurship & Innovation program will be able to:

Demonstrate a deep understanding of entrepreneurship theories, concepts, and practices, including opportunity recognition, business model innovation, and entrepreneurial finance.
Apply creative thinking and problem-solving skills to identify and evaluate market opportunities, develop innovative business ideas, and formulate viable business plans.
Utilize entrepreneurial strategies and techniques to launch and manage new ventures, including start-ups, social enterprises, and corporate ventures.
Determine the necessary financial and non-financial resources available for new ventures.
Identify the criteria used to screen and evaluate proposals, including their attractiveness and risk, and how to obtain start-up and early growth capital.
Effectively leverage technology and digital platforms to drive innovation, enhance operational efficiency, and create competitive advantages in the marketplace.
Understand the legal, ethical, and regulatory considerations relevant to entrepreneurship and venture creation; including intellectual property protection, contract law, and business ethics.
Demonstrate effective leadership and communication skills to inspire and motivate teams, build strategic partnerships, and engage stakeholders in the entrepreneurial ecosystem.
Navigate the challenges and uncertainties inherent in entrepreneurial endeavors, including risk management, resilience, and adaptability to changing market conditions.
Analyze case studies and real-world examples of successful and failed ventures to extract lessons learned and best practices in entrepreneurship and innovation.

Career Prospects

Graduates of the Entrepreneurship & Innovation program are well-positioned to pursue a variety of career paths in the entrepreneurial ecosystem. Some potential roles include:

Entrepreneur/founder
Innovation manager
Venture capital analyst
Corporate entrepreneur
Business consultant
Product manager
Project manager
Social entrepreneur

Overall, graduates of this program possess a unique combination of business acumen, creativity, and entrepreneurial mindset that enables them to thrive in the fast-paced and ever-changing landscape of entrepreneurship and innovation, where bold ideas, perseverance, and strategic thinking are essential for success.

AAU’s student entrepreneurs demonstrated their prowess at the Top JA Czech Start-up Competition and took home first prize. Take a look:

Qualification Awarded

The degree awarded is concurrently recognized as a Bachelor of Arts (BA) in the United States, as per AAU’s accreditation by the WASC Senior College and University Commission, and as a Bakalář (Bc.) in Czechia, as per AAU’s accreditation by the National Accreditation Bureau for Higher Education (NABHE). Graduates may select whether to use the U.S. post-nominal or the Czech pre-nominal title.

The Entrepreneurship & Innovation concentration is accredited by the Academic Quality Assurance Board of Anglo-American University. Its completion will be indicated on the transcript and diploma supplement.

Financial Aid and Scholarships

We provide a wide range of scholarships, tuition discounts, and financial aid options to help make quality education more accessible. To learn more please visit our dedicated Financial Aid and Scholarships page.

Additional information

Learn more about tuition & payment.
Learn more about undergraduate admission requirements.
Explore our FAQ section.
Should you have any further questions please email us at admissions@aauni.edu.

See what our students have to say

My Prague Experience

We do almost all of our projects in small international teams, and we work together like we would in a business company and synergize our different ideas. There's flexibilities to meet with teachers outside of class, and ask them questions, not just specifically things we learn in the class.

Ann Connolly
Business Administration, United States of America

I like AAU because it’s very diverse and you can take as many classes as you want, including ones not connected to your degree. That way you can grow as a person. I enjoy basically every hour I spend here and I feel like I’m getting value for every class and I feel very connected to the people around me.