Anglo-American University in Prague Guest Lecture: Current Trends in Czech Consumer Habits
Join us for an insightful guest lecture featuring Karel Týra, Managing Director for the Czech Republic, Slovakia, and Hungary at NIQ, the world’s leading consumer intelligence company.
With nearly two decades of experience in consumer intelligence, Karel will guide us through the fascinating methodology and principles behind market measurement and consumer behavior analysis. This engaging session will also highlight current trends in Czech consumer habits, offering a unique perspective on the evolving preferences and behaviors shaping the local market.
Don’t miss the chance to test your knowledge and learn something new through an interactive quiz during the lecture!
This event is open to all students, faculty, and anyone interested in understanding the dynamics of consumer habits in the Czech Republic.
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